Marketing Strategy
Surprise as a Marketing Tool
Customer delight might not always lead to long-term satisfaction and loyalty.
Research Highlight
Latest
Leadership Skills
The Principles of Decision Making
Walking the fine edge between efficiency and consensus.
Talent Management
Comparing the Performance of External Successors
Hiring CEOs from outside the industry is a higher-risk, higher-reward proposition.
Organizational Behavior
Rational Cheaters vs. Intrinsic Motivators
Monitoring employee behavior may not always have the desired effect.
Executing Strategy
The Organizational Identity Trap
The answer to the question, “Who are we?” is complex, elusive and can confound strategic change.
Leadership Skills
Thinking Styles of IT Executives
IT professionals may be uniquely positioned to see and affect a company’s “big picture.”
Ethics
The Effect of Nonaudit Fees on Accounting Practices
Are companies that purchase ancillary services from their auditors more likely to manage earnings?
Financial Management & Risk
Reducing the Risk of Acquisition
Identifying and addressing the environmental factors that can affect success
Boards & Corporate Governance
The Perils of Power
Farsighted investors can check wayward founder-CEOs by creating strong and independent boards.
Shopping for R&D
A pair of new research studies points to strategies for making the most of technology acquisitions.
Executing Strategy
Maximizing Value Through Diversification
Diversifying can be the best way for companies to match their capabilities to the marketplace.