Managing Technology
Latest
Digital Marketing
How Not to Market on the Web
Ads that complement online content can be effective — but not if they rouse consumers’ privacy concerns.
What the GDP Gets Wrong (Why Managers Should Care)
The irony: We know less about the sources of value in the economy than we did 25 years ago.
IT Governance & Leadership
Finding New Uses For Information
On the Web, innovative data reuse yields opportunities — and legal questions.
Climate Change
A New Way to Collaborate
Researchers hope a new Web-based platform will enable better deliberation on complex problems.
IT Governance & Leadership
What Makes Information Workers Productive
Technology use, diverse networks and access to new information all enhance productivity.
IT Governance & Leadership
Why VIPs Shouldn’t Get the Best Tech Support
Two Unisys studies indicate there’s a wiser use of your IT resources.
Technology Implementation
The Trouble With Enterprise Software
Has enterprise software become too complex to be effective?
How to Plan E-Business Initiatives in Established Companies
A new planning process, tested at established companies, puts e-business into perspective and helps make it manageable.
Analytics & Business Intelligence
Delight or Despair
Avoiding the pitfalls in leveraging customer data.