Developing Strategy
How to Make Sense of Irrational Competitors
Business leaders who write competitors’ actions off as irrational risk getting blind-sided.
Business leaders who write competitors’ actions off as irrational risk getting blind-sided.
Shifting emphasis from customer lifetime value to customer portfolio lifetime value can drive future revenue and lower costs.
MIT SMR and BCG research team members discuss a recent artificial intelligence study at the Web Summit conference.
Companies stand to benefit from blockchain if they first create a strategic road map and learn from others’ successes.
To succeed with AI, design applications and workflows that tap the best of what people and machines have to offer.
The data streams generated by customers using smart, connected products can lead to new products and services.
Successful AI adoption requires developers to think beyond business goals and address end users’ workflow concerns.
In this webinar, Jamie Ladge and Tim Allen share research-based insights that can help organizations offer better support and policies for working mothers and other caregivers.
Pairing neuroscience with design thinking can help companies innovate with greater precision.
Leaders must answer eight questions to successfully tackle innovation’s toughest trade-offs.
Join us to learn about strategies for great customer experiences in a variety of industries.
Tools for companies and managers to rethink standard customer experience practices.
To gain agility, leaders must deconstruct jobs into tasks and deploy workers based on their skills.
Digital globalization is transforming innovation, but opposing localization forces create risk that must be managed.
During this LinkedIn live event, speakers from Levi Strauss & Co., MIT Sloan Management Review, and Boston Consulting Group outline how AI implementation improves corporate culture.
Delivering enterprise applications can be tough and time-consuming — and growing demand for faster delivery makes the job even more challenging.
Analyzing e-commerce clickstream data can give retailers insight into which delivery options customers prioritize.
David Kiron and François Candelon discuss the latest MIT SMR-BCG AI and business strategy report at Web Summit 2021.
Brightcove CMO Jennifer Griffin Smith discusses using video as an innovative tool for marketing.
MIT Press author Ron Adner shares how organizations can think about building competitive advantage in new ways.