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Marketers: Get Your Data House in Order
A webinar on how a documented data and analytics strategy can serve as a blueprint to guide marketers and decision makers in their daily roles.
A webinar on how a documented data and analytics strategy can serve as a blueprint to guide marketers and decision makers in their daily roles.
Marketers need a holistic data and analytics approach to deliver personalized customer experiences.
The best path to AI is to establish a foundation in capturing, preparing, and analyzing data.
Here are the essential elements of a transformative IoT strategy.
Developing and deploying successful analytics technologies means recognizing that the human factor is paramount.
Many financial firms in South Africa are investing in analytics technologies and human capital to build capabilities that strengthen customer relationships and set the stage for long-term growth through data-driven services.
Following initial experiments to see what the city’s data would reveal, Amsterdam is now using that information to spur innovations and improve services for citizens, businesses and tourists alike.
GE is positioning itself to make the Industrial Internet a strong component of a more efficient oil and gas industry.
By skillfully managing the human side of its analytics strategy, Intermountain Healthcare empowers doctors and other users to make data-driven process changes that improve business results and patient outcomes.
In a video panel the authors of Leading Digital discuss companies using digital for advantage.