Overview

The third annual Social Business Global Executive Study and Research Project, conducted by MIT Sloan Management Review and Deloitte, finds that companies across industries are creating value with social business. An analysis of the findings was published in the 2014 research report, "Moving Beyond Marketing."

These interactive charts explore how survey respondents say their companies are using social business to transform their organizations and reap greater gains from their social business efforts. Use the filters to see how your company measures up.

About the Data

Data is based on responses to the 2014 MIT SMR/Deloitte Social Business Survey. The survey, conducted in the fall of 2013, included responses from 4,803 business executives, managers and analysts across industries and geographies, and involving organizations of a broad range of sizes. Note that all respondents at the C-Suite level and above are categorized as executives in the visuals.

Read the User Guide to learn more about using these interactive graphics.

Social Business Maturity
We asked respondents to rate on a scale of 1 to 10 the maturity of their organization’s social business practices. Organizations whose respondents rated their organization’s social business practices as 1-3 were categorized as “early”; 4-6 were categorized as “developing”; and 7-10 were categorized as “maturing.” Read the full report to learn more about social business maturity.
Download the survey questions »

Download the raw data as an Excel file (.xlsx) to view in Microsoft Excel and other applications.